About
Solving expensive problems at the intersection of trade and AI.
I'm a founder and operator building systems that solve expensive, complex real-world business problems.
My work lives at the intersection of global trade, logistics, and applied AI. I started in cross-border logistics and freight operations — spending years understanding the true costs businesses incur when moving goods across borders.
That experience revealed a fundamental gap: businesses constantly overpay on imports not because they want to, but because the information asymmetry around tariffs, customs duties, and landed costs is enormous. That's why I built Zentria Flow — an AI-powered import cost intelligence platform that gives businesses transparent, accurate visibility into their true landed costs before they buy.
I lead Trazeroad Logistics, a cross-border freight operation built on real operational experience. Through FixerCV, I apply AI to another practical problem: helping professionals land better roles by optimizing their resumes for how hiring actually works. And as Executive Director at ELBAER, I bring operational discipline to industrial manufacturing.
The common thread: I don't build things to look impressive. I build systems that solve expensive, real problems.
How I build
Principles behind the work.
01
Real problems only
Every venture I build addresses a problem that costs businesses real money. Not lifestyle apps, not solutions looking for problems — systems that eliminate expensive inefficiencies.
02
Operator first, builder second
I ran freight operations before I built software for them. Trazeroad came from years inside international logistics — Zentria Flow from seeing importers overpay on every shipment.
03
AI as infrastructure, not feature
AI isn't a marketing label in my work. It's the layer that makes real-time tariff intelligence, ATS analysis, and cost predictions actually possible at scale.
04
Global from day one
Trade crosses borders by definition. I build for importers in Turkey, freight corridors across Europe and Asia, and hiring tools for professionals across markets.
Zentria Flow
Building the import cost intelligence layer that the global trade industry is missing. AI-powered tariff analysis, duty calculation, and landed cost visibility — before you buy.
Current Ventures
Building serious global products.
Practical systems solving expensive, real-world business problems across global trade and AI.
Zentria Flow
Founder & Builder
AI-powered import cost intelligence platform. Helping importers and businesses understand their true landed costs — tariffs, duties, customs fees, and hidden import expenses — before they buy.
Logistics · Cross-Border
Trazeroad
Founder & CEO
Cross-border logistics and freight solutions built on real operational experience across international transportation, trade corridors, and freight forwarding.
AI · HR Tech
FixerCV
Founder
AI-powered CV optimization platform helping candidates optimize resumes for ATS compatibility and improve hiring outcomes through intelligent analysis.
Manufacturing · Operations
ELBAER
Executive Director
Manufacturing and industrial operations. Executive leadership in real-world production systems, operational efficiency, and industrial management.